Valora is Switzerland’s leading food convenience provider and can be found almost everywhere with its k kiosk, Press&Books and avec brands.
Every year, Valora conducts national sweepstake campaigns with the aim of involving consumers and offering industry partners the opportunity to place their products and services in an attractive environment. Customers receive a raffle ticket with two chances to win when they shop in a k kiosk, Press&Books or avec store. On the one hand, there are various instant prizes to be won, and on the other hand, they receive a code that can be placed on a favorite main prize on the online platform. You can also play a daily game in the k kiosk or avec app during the campaign and win a weekly prize.
Everything from a single source
We have been supporting the project for more than six years and are responsible for the conception, planning and implementation of the campaign platform as well as the design of the associated communication materials. We have already been able to inspire consumers ten times with our campaigns in a unique design, a user-friendly web platform, the prize draw and print and online advertising materials based on the respective campaign theme.
In the latest “Win & Ride” lottery campaign, 23 SBB GA travelcards are being raffled off for the first time.
Curious to find out more? Sascha knows all about it
We look forward to receiving your non-binding message.
