Does your website meet all five points?
1. A Clear Mission
A website needs a clear goal and a clear mission. Only then can it be used to take over specific business processes. A typical example is addressing the right target group. And not addressing the wrong one. This way, the website already helps to make the first pre-selection. When the right target group is addressed, the right people will respond.
2. Semi-Automated Processes
A website can be optimally used to support the business process. Send your customers a thank you email five days after booking. Use the website to congratulate on birthdays. Our tip: Automate the reminder digitally. Deliver the congratulations personally. This creates maximum impact and is a perfect interplay between the digital and analog world.
3. Loading Times and Performance
Loading speed is crucial for a website’s success. In 2024, users expect sites to load in less than a second – especially on mobile devices. Users are always online. And always mobile. A slow website leads to high bounce rates and can negatively impact Google rankings.
4. Interactive and Dynamic Content
Websites should offer user-centered, interactive features such as chat forms or customized dashboards. The important question is: What information do users need along the customer journey? Well-placed content can determine whether interested people contact you or not.
5. Advanced UX with Micro-Interactions
Micro-interactions are small, targeted animations or reactions on the website that enhance the user experience. They can provide feedback or draw attention to specific elements. These small details contribute significantly to user-friendliness and a positive overall impression.
Does your Website Achieve a Score of Five Points?
How many points did you check off? If not all, where can we support you?
We look forward to a non-binding exchange and your contact.
