17,468 tons. That’s how much Emmentaler AOP was sold worldwide in 2020. An impressive figure, considering that Emmentaler AOP is heavily dependent on exports and the Swiss original is still handcrafted daily in about 110 carefully selected dairies in the region of origin, following the original Emmentaler recipe.
In 2020, the Emmentaler Switzerland organization recorded growth for Emmentaler AOP for the second consecutive year. This is most evident in the domestic market, where sales increased by 4.8 percent, with an additional 219 tons. The domestic growth demonstrates that consumers particularly trust traditional brands and high-quality premium products from Switzerland, especially in the current situation. Quality that is visible and perceptible is delivered by Compresso in close collaboration with zimmermann communications. Together, the agencies manage the digital assets such as the website and social media channels of the traditional brand. Compresso also acts as the official Swiss press office and is responsible for all PR measures.
